Iterative Cognitive Testing of the 2010 Race and Hispanic Origin Alternative Questionnaire Experiment (AQE) Reinterview. Study Series (Survey Methodology No. 2010-13)

摘要

Staff from the Statistical Research Division (SRD) assisted staff from Population Division (POP), Decennial Management Division (DMD), and Decennial Statistical Studies Division (DSSD) to develop and pretest the 2010 Census Race and Hispanic Origin Alternative Questionnaire Experiment (AQE) Reinterview questionnaire. This report summarizes the findings and recommendations from the three rounds of this pretest. The results and recommendations of this report will inform the 2010 Census Program for Evaluations and Experiments (CPEX). Census Bureau staff, including six members of SRD, two members of POP and one member of DSSD conducted 37 cognitive interviews in the Greater Washington D.C. and Baltimore Metropolitan areas from May through July of 2009. Six of these interviews were conducted in Spanish using the Spanish translation of the instrument. This report highlights the findings and recommendations from each round. During the Pilot Test, it was quickly determined that the questionnaire as initially drafted was overly burdensome to respondents and that respondents were likely to mention other races or origins from their heritage, even if they did not self-identify with them.