Medium-Fidelity Usability and Eye-Tracking Evaluation of Iteration 2.0 and Iteration 2.5 of the New American Factfinder Web Site: Capabilities and Functions. Study Series (Survey Methodology No. 2010-07)

摘要

In June, July, and September 2009, the U.S. Census Bureau's Statistical Research Division (SRD) conducted usability evaluations of medium-fidelity prototypes of the American FactFinder (AFF) Web site. These evaluations were the second and third in a series of planned, iterative tests in the redesign process. The testing evaluated the success and satisfaction of novice and expert users with prototypes of the new Web site. Testing took place at the Census Bureau's Usability Laboratory in Suitland, MD. The purpose of these medium-fidelity usability tests was to discover whether users understood the new AFF Web sites search and navigation capabilities and some table and map functions. Through iterative usability testing, we aim to improve the user interface of AFF.