Bringing the Fuzzy Front End into Focus;CHEMTECH

摘要

Technology planning is relatively straightforward for well-established research and development (R&D) areas-those areas in which an organization has a history, the competitors are well understood, and the organization clearly knows where it is going with that technology. What we are calling the 'fuzzy front-end' in this paper is that condition in which these factors are not well understood-such as for new corporate thrusts or emerging areas where the applications are embryonic.