Setting Up a Photographer to Do a Good Job

摘要

Many who enlist the services of photographers repeatedly find it hard to obtain pictures exactly meeting the need. At the heart of the difficulty is inadequate communication. This paper presents a simplified procedure for remedying this problem; it teaches how to inform the photographer, in a language certain to be understood. Writers, editors, designers and others seeking useful photos can optimize the process by clarifying their communication needs based on client and audience, by visiting a location in advance to plan photo composition, and by passing on all pertinent information to the photographer when setting up the appointment as well as when shooting day arrives. (ERA citation 81:026714)