Survey of the Market for Computers and Related Equipment in the Netherlands

摘要

The market research was undertaken to study the present and potential US share of the market in the Netherlands for computers and related equipment; to examine growth trends in Dutch end-user industries over the next few years; to identify specific product categories that offer the most promising export potential for US companies; and to provide basic data which will assist US suppliers in determining current and potential sales and marketing opportunities. The trade promotional and marketing techniques which are likely to succeed in the Netherlands were also reviewed.