Today's agriculture the challenge of producing more from less

摘要

Santam Agriculture, leading crop and assetinsurer with more than 83 years of experience,has found that the growing economy, as well as increased social expenditure by government, has shifted many consumers to higher income groups. Living standards and spending power in South Africa is measured in terms of the living standard measurement (LSM) groups 1 to 10, with the disposable income of group 10 being the greatest. Since 2004, the percentage of the South African population classified into groups 1 to 4 (lower income levels) has decreased from just over 50% to below 30%.