Partnering to Competitive Advantage:Veracel's Road-Less-Traveled Approach to Maintenance

摘要

Some 50 kilometers inland from Porto Seguro,the first landing site of Portuguese explorer Pedro Alvares Cabral in 1500,in what is now the country of Brazil,stands the massive new market pulp mill of Veracel Celulose.The mill is sited in the center of 72,000 hectares of eucalyptus plantations that represents about half of the plantations in Veracel's area.The other 50%are preserved.In this climate the trees grow to maturity in seven years,with the best plantation productivity in the world.