SAVE money by marketing your product with e-newsletters

摘要

Editor's note: We receive the monthly e-mail from the Western Fish-boat Owners Association: the Wild Pacific Albacore Newsflash. The e-newsletter is targeted to consumers, seafood department managers, and chefs. The newsletter generally contains information about the fishery and a recipe. We think the e-mail product is particularly handsome and simple to use, so we asked its editor, Brooke George, for some tips on how you might produce e-newsletters for your business, your association, or your fishery.