Creating A Marketing Plan For 2011

摘要

Here's how you can formulate an A+ plan.Haking crop insurance decisions and marketing decisions are a lot harderthan they were five years ago. when prices were a lot lower." This was the comment I got from a young lady at a meet-ing in central Missouri earlier this winter. What happened when December 2011 com futures rallied above 5.70 dollar and November 2011 soybean futures rallied above 13 dollar this winter? For farmers, having more income and potential profits doesn't mean more joy - it means more anxiety. Farmers are watching cash rents and input expenses increase; with higher prices comes more risk. This makes creating a marketing plan and using all of the risk-management tools more important than ever.