Assess and position yourself with integrity to your customers

摘要

What position are you currently occupying in your customer's mind? How do you stand on: your appearance; your product knowledge; your understanding of company policies and procedures; your competence with basic sales skills; your understanding of the customer; your bearing and demeanor. In my book, 10 Secrets of Time Management for Salespeople, I propose that you "get grounded!" It is difficult to sustain a false position. Integrity, meaning consistency between who you are and who you present yourself to be, is a foundation to a positive position. In order to do that, you must clearly understand who you are.