Know your market if you want to crack it in the 'nak' sector!

摘要

Theo Bakkum, managing director of Awesome Snacks, didn't win the medium business category in the Sanlam Business Partners Entrepreneur of the Year Competition in 2010 for nothing. His business has grown out of adversity to become a top snacks supplierin SA. THE saying adversity breeds opportunity is relevant to almost all entrepreneurs in South Africa, but none more so than Theo Bakkum, managing director of Awesome Snacks. But it is the way in which he overcame the challenges saw him worthy of being a winner in the medium business category in the Sanlam Business Partners Entrepreneur of the Year competition in 2010.