Future of NSA Make More of Mutton

摘要

The last two months has seen a major change in the NSA Make More of Mutton project, which has been funded by AHDB Beef & Lamb, HCC and LMC.We have been running the project for just over a year and the work has been considered very successful in its aims of broadening interest in mutton and assisting the quality mutton supply chain. Taking advantage of what has been achieved and learned over the past year, AHDB Beef & Lamb and HCC have decided to take some of the work in-house, to connect it with existing supply chain and promotional activities, and to reignite Mutton Renaissance.