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The trouble with maturity

机译:成熟的麻烦

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摘要

Last year was a particularly complicated year for the Spanish C&T industry. Accustomed to a long run of important growth which has seen market size double since 1998, the sector has been forced to come to terms with a new market reality. The latest annual report released in April by the Spanish Perfumery and Cosmetics Association (Stanpa) revealed not only negative results for all product categories but also a negative evolution for every distribution channel in 2009. Total 'sell-in' turnover for Stanpa amounted to ?4.5bn, which represented a 7.45% decline over the previous year and a retreat to where the market had stood in 2005. In terms of domestic consumption, total sales are estimated to be in the area of ?7.5bn marking a 4% decline over the previous year according to industry experts.
机译:去年对于西班牙科技行业来说是特别复杂的一年。自从1998年以来,随着长期的重要增长(市场规模已经翻了一番),该行业被迫适应新的市场现实。西班牙香料和化妆品协会(Stanpa)在4月发布的最新年度报告中,不仅显示了所有产品类别的负面结果,而且还揭示了2009年每个分销渠道的负面变化。Stanpa的“转售”总营业额为? 45亿美元,比上年下降7.45%,并且回落到2005年市场的水平。就国内消费而言,总销售额估计在75亿欧元左右,比上年下降4%。根据行业专家的说法。

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