L'Oreal Paris has launched its first styling products for use with heated appliances.Studio Line's Hot Straight and Hot Curl promise to protect hair from heat damage and provide long-lasting results.Hot Straight is a straightening cream for use with hairdryers and straightening irons and contains Thermo-Protect technology,which coats the hair strand with a protective layer.The active ingredient xylose helps protect against drying while smoothing ingredients improve the straightening effect,leaving hair soft and shiny.Hot Straight has also been proven to resist humidity,keeping it kink and frizz-free.
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