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POLA ORBIS LOOKS OVERSEAS

机译:图案奥比斯看上去遍及全球

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摘要

Pola Orbis Holdings is looking to acquire a foreign cosmetics brand, but there is a catch. The foreign brand's product range should not overlap with that of Pola Orbis in either price or concept, President Satosbi Suzuki said in a recent interview. That would leave the Japanese cosmetics maker purchasing a brand with products in the middle price range. The acquisition would play an important role in Pola Orbis' plans to boost its business in Asia. The company aims to double overseas sales to Japanese yen ¥50bn in fiscal 2020 from some ¥23.3bn in fiscal 2013.
机译:Pola Orbis Holdings计划收购外国化妆品品牌,但有一个陷阱。萨托比·铃木总裁最近在接受采访时说,外国品牌的产品范围在价格或概念上都不应与Pola Orbis的产品重叠。这将使日本化妆品制造商购买品牌产品的价格处于中等水平。此次收购将在Pola Orbis扩大其亚洲业务的计划中发挥重要作用。该公司的目标是到2020财年将海外销售额从2013财年的约233亿日元增加一倍,达到500亿日元。

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