Advantage to groomers

摘要

Cosmetics and personal care manufacturers have long looked to the male grooming sector with high hopes that in time men will spend amounts on their products comparable to women.So what is the current state of play in this sought after sector?Figures from Euromonitor show the global cosmetics and toiletries market for 2005 was valued at 254bn with the men's grooming sector making up 20.2bn of this total.