Brands get personal

Soap Perfumery and Cosmetics Group

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Brands get personal

机译：品牌变得个性化

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摘要

Emotional branding,integral branding,total branding,benchmarking...there seems to be no end to the manufacturing of new brand and marketing concepts.But are we being sucked into a world of jargon rather than solution?

机译：情感品牌，整体品牌，整体品牌，标杆...新品牌的制造和营销理念似乎没有止境。但是，我们被吸引到一个行话世界而不是解决方案中了吗？

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《Soap, Perfumery and Cosmetics》 |2004年第11期|共1页
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Soap Perfumery and Cosmetics Group;
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中图分类油脂和蜡的化学加工工业、肥皂工业;
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Brands get personal

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