Following the trends for BB and CC creams in facial skin care, Alterna Haircare has launched a CC cream for hair, Caviar CC Cream Leave-In Hair Perfector. The CC initials in this instance stand for 'complete correction' and the cream is said to impart ten benefits in one step, namely: moisture, shine, smoothness, softness, anti-breakage, heat protection, light hold, UV protection, manageability and strength.
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