The Business Of Data: Making a fortune designing software is so last century. Many entrepreneurs are trying to build empires out of information

摘要

SUPPOSE YOU COULD FIND ALL THE socks you ever lost. Now suppose getting those socks back enabled you to earn a better living, or work faster and smarter. Wouldn't you be willing to pay someone to locate those socks on a worldwide sock exchange ? That's the crux of a business category that some entrepreneurs and investors find pregnant with opportunity. "We think this is the next hot thing," says Jeanne Sullivan, an executive at Star Vest Partners, a New York venture-capital firm developing a specialty in this area.