French revolution

摘要

The challenge for traditional French pay-TV players lies in whether they can attract subscribers in the face of a new competitor -free-to-air multichannel TV. This has been the biggest change in the French television market since the launch of a digital satellite. The French TV market in general has a unique package of characteristics within the European context, or even globally. First of all, France has a very low penetration of a multi-channel TV. Not counting the recent launch of digital terrestrial TV, around 70% of the French population only have access to five national analogue TV channels at home. However, France is the only European country that has two satellite bouquets, TPS and CanalSat, each with a separate offer of its own thematic channels.