SUCCESS

摘要

ISRI could not have picked a more appropriate theme-"Success"- for its 2010 amiual convention and exposition. That event, May 4-8 in San Diego, was the second-largest convention in the association's 22-year history, attracting 4,546 attendees from 34 countries and 48 U.S. states, as well as Washington, D.C., and Puerto Rico. What explains the event's unquestioned success? Improving markets certainly played a role. The location was another factor, with ISRI returning to California after an 11-year hiatus and bringing its show to sunny San Diego for the first time.