Microsoft's big data offering for oil and gas

摘要

A position paper* authored by Microsoft's Egbert Schroer looks at the potential for big data in the digital oilfield. Of all the technologies used in oil and gas, big data represents 'one of the most disruptive and elusive competitive advantages.' There are many definitions of big data, a term which now encompasses 'all advanced data analytics.' For Microsoft, big data encompasses 'strategic planning, advanced mathematical analysis and collaboration and reporting.' The aim is to produce 'tangible takeaways' (like a Big Mac?) from massive amounts of data.