In a CERA Week Online interview, Microsoft's head of oil and gas, Ali Ferling plugged Microsoft's Unified Communications (UC) offering as being key to enabling upstream clients to react faster to a changing environment. Another key Microsoft value proposition is bridging the gap between 'solid' enterprise ERP solutions and the desktop. Microsoft is currently studying how the upstream manages data across multiple repositories. Ferling reported a BP manager complaining that information was not up to date. The solution was, surprisingly, to use Microsoft Outlook.
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