Crafts and Craft Shows

摘要

"Like every business endeavor, the crafts business is about matting money, and there is plenty to be made. But, to make it, you must also be prepared to deal with reality," advises the author of this marketing guide. 'There is nothing fascinating, enjoyable or romantic about setting up your booth in some desolate parking lot at five in the morning. Nor is there anything pleasurable about lugging your wares up and down the stairs of a vast convention center, or a weekend in the rain with few, if any, customers. The satisfaction comes from a full wallet at the end of a tiring, but productive weekend.