Transforming 'wild ideas' nio real products

摘要

Tyre recyclers can tap into new markets by thinking outside the box and creating partnerships with vendors or employees who have fresh ideas, according to Mary Sikora, publisher of Scrap Tyre News, and Steve Bigelow, vice president of sales and marketing at Pittsburgh-based Liberty Tyre Recycling. In the past fewyears, such partnerships have resulted in real-life projects that solve everyday problems, it was observed at ISRI's latest Spotlight on Tyres session in Las Vegas.