Talking points: A focus on the basics - and an eye on the trends - can keep you successful in seedstock

摘要

Success in the seedstock business isn't just about selling cattle anymore. It's about providing a wide array of products and services—and developing unforeseen value-added opportunities for the people who buy your bulls. Most progressive seedstock producers spend a lot of time talking and listening to their bull-buying clients. The information they gather—and the connections they make—are very valuable to the success of both parties.