Sowing the seeds of profit

摘要

Andy Campbell suggests that the packet seed racks are ripe for exploitation. I can't help thinking that when it comes to packet seeds many garden centres simply select the one, two or three brands they believe are right for their business prior to the season, then leave it up to the suppliers to do the rest. The suppliers after all do most of the grinding work in terms of the planograms, providing the stands, filling them, ordering arid merchandising on an ongoing basis, and taking it all away againat the end of the season.