HOW TO: START YOUR OWN SHOP

摘要

DIYERS AND CAR AUDIO ENTHUSIASTS CAN DREAM ABOUT OWNING THEIR OWN BUSINESS? BUT WHAT ARE THE REALITIES? WE SPOKE WITH A VARIETY OF OWNERS TO DISCOVER WHAT IT TAKES TO OPEN YOUR OWN MOBILE ELECTRONICS BUSINESS. We've broken down four basic types of shops: Retail-driven businesses rely upon selling merchandise. These shops do less custom work and more OE swaps. They're competing against bigger chains that can sell and install products at cheaper prices. The custom shop takes care of everything you'd need whether it would be custom or a simple speaker swap. Sounds Good Stereo in Woodland Hills, CA, does installs that average between USD6,000 and USD6,500. Owner Isaac Goren says his clients are, "people who value good workmanship. They expect very high customer service."