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Satnav: where are we going with this?

机译:Satnav:我们要去哪里?

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摘要

Years ago in the motoring news business I'd often say to industry PRs groping for publicity ideas - organise a survey (and let me have the results before anyone else, naturally). The message still holds good. Just count the number of news-page items in today's paper containing those magic words "a survey suggests". Many are clearly contrived and of dubious value. A few are worth the effort. A survey of some 17,000 motorists by the AA into the progress of satnav is one of them.
机译:几年前,在汽车新闻行业中,我经常对寻求公关想法的行业公关人员说-组织调查(让我自然而然地得到结果)。该消息仍然有效。只需算出今天报纸上载有“一项调查表明”这些神奇词的新闻页面的数量即可。许多人显然是人为的,具有可疑的价值。值得付出一些努力。机管局对大约17,000名驾驶者进行的卫星导航进度调查是其中之一。

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