NAVIGATING THE SOCIAL MEDIA JUNGLE: With social media essential to the operation of the modern day business, Nicky Kriel provides a guide to the main platforms...

摘要

It's amazing how quickly things change. Can you remember when getting an email was exciting? Or when you had to use your phone line to get internet access? It's not that long ago. Most platforms are less than ten years old, but they have had a powerful impact on the way customers interact with businesses. The problem is that so many businesses jump on the bandwagon without having a clear strategy.