Let's Talk About Text, Baby: BLACKBERRY (OMG!) AND OTHERS (O RLY?) SEE POTENTIAL IN BUSINESS MESSAGING APPS

摘要

REMEMBER BLACKBERRY MESSENGER, a.k.a. BBM, the mobile chat service launched by the once-reigning smartphone maker in 2005? Much like the company's devices, BBM has since been displaced by more popular consumer products. Consider: WhatsApp, the five-year-old messaging service acquired by Facebook for a whopping $19 billion in February, has amassed more than 465 million users. Nine-year-old BBM has just 85 million.