The Big Yawn: Things we'll all be tired of in about 20 minutes

摘要

MARKETING IS THE DEATH OF THE NEW. It has its purposes in this culture, where if something is not available for sale and distribution, it has no inherent meaning. Marketing hoists objects and activities out of the realm of the personal and into the public sphere - quite literally into the marketplace, a location that used to be physical but is now psychological, financial, and transactional. It finds the things we like to dream of, dance to, play with, and shovels them into the maw of our collective desire. And we eat.