The customer is king/queen. We have all heard this mantra. It's up to you, the supplier of packaging and packaging materials, to prove it so. With these 10 tips, you will be a lot closer to proving that you are on top of industry trends and technologies. 1. Understand your customer. One package may not satisfy the needs and requirements of all buyers. Niche markets require specialized packaging. So, if you are targeting one of those, do your research first. What works for one market may not work foranother. Example: Child resistant closures on medicines are almost impossible for older people to open.
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