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Developing Market POTENTIAL: Major hurdles for the Kunming International Flower Auction

机译:开拓市场潜力:昆明国际花卉拍卖会的主要障碍

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摘要

Located in the southwest corner of China, Yunnan province is home to more than 50% of China's cut flower production. Growers in the region benefit from strong government support because horticulture represents a growing export opportunity for the country. Besides investing in education, propagation materials and production facilities, in 2002 the Chinese government built the Kunming International Flower Auction (KIFA) outside of Kunming, the capital of Yunnan. Spanning 2.8 ha and using two clocks, KIFA organizers were frequent visitors to the Aalsmeer Flower Auction (VBA) in the Netherlands to learn how best to develop the new organization. Because of its support of KIFA in this beginning stage, the Chinese government granted the VBA a 5% share in the new auction.
机译:云南省位于中国的西南角,占中国切花产量的50%以上。该地区的种植者受益于政府的大力支持,因为园艺为该国带来了越来越多的出口机会。除了在教育,传播材料和生产设施上进行投资外,中国政府还于2002年在云南省首都昆明市郊建立了昆明国际花卉拍卖行(KIFA)。 KIFA的组织者占地2.8公顷,使用两个时钟,是荷兰Aalsmeer花卉拍卖会(VBA)的常客,以了解如何最好地发展这个新组织。由于在此初期对KIFA的支持,中国政府在新拍卖中授予VBA 5%的股份。

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