'Consumers will upgrade from bars to powders' - Mr A satish kumar, managing director, henkel SPIC

摘要

Henkel SPIC, one of the dominant players in the detergent industry with focus on premium and mid-price segments, expects to record a healthy growth rate of 15% in net sales during 2001-2002. The midpriced and premium segments of the company account for 20% in terms of volume and 35-40% in terms of market share in the Indian detergents industry.