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Show gardens effective in marketing

机译:展示可以有效营销的花园

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Many greenhouse operators and landscapers in Eastern Canada tend to be cautious when introducing industry trends. Lloyd Mapplebeck of the Department of Environmental Science at the Nova Scotia Agricultural College, addressing the New Brunswick Horticultural Congress, said gardening trends in the region tend to lag a few years behind rest of the continent. But growers shouldn't see this as a disadvantage, he added. Instead, they should incorporate new products into display gardens, an added draw to the garden centre. These gardens show customers how well plants perform in local conditions and how they can be used; in short, they can influence shoppers not quite confident with new introductions.
机译:在介绍行业趋势时,加拿大东部的许多温室经营者和园丁都倾向于保持谨慎。新斯科舍省农业学院环境科学系的劳埃德·马普贝克(Lloyd Mapplebeck)在新不伦瑞克省园艺大会上致辞时说,该地区的园艺趋势往往落后于该大陆的其他地区。他补充说,但种植者不应将其视为不利条件。相反,他们应该将新产品纳入展示花园,这是对花园中心的补充。这些花园向顾客展示了植物在当地条件下的表现以及如何使用。简而言之,他们可以通过新的介绍影响不太自信的购物者。

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