Pirelli & C SpA's tyre chief Francesco Gori is in a bouyant mood about prospects for the group's tyre business.The Italian tyre maker feels it has finally got its approach to the US market right.It is also more than happy with the MIRS automated technology,which forms a perfect adjunct to Pirelli's highly selective market strategy,with its focus on the high-performance end of the car/light truck/SUV tyre sector.
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