When watching the cows trail in to feed each day, most ranchers keep a keeneye for that one cow: the favorite cow. Favorite cows obtain their position for any number of reasons, but how many are selected because it's known she nets the most return annually for the operation?Mike Kasten, Millersville, MO, says producers should use records they likely already keep to some degree, in order to determine which cow is actually most deserving of the "favorite" title based on her moneymaking capabilities. What's more, he's a believer in using those same records to create more value in an existing operation without adjusting resource use.
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