Feted Feeders

摘要

Paul Engler, W.D. Farr headline inaugural inductees into the Cattle Feeders Hall Of Fame. Grid-based marketing didn't just appear out of the blue. Paul Engler, founding chairman of Texas-based Cactus Feeders -- one of the largest cattle-feeding organizations in the world -- helped pioneer the concept, both to reward owners of above-average cattle and to give his feedlot managers more time to manage rather than bicker with order buyers.