Bridgestone India launches 'ECOPIA': Fuel efficient and environment friendly tire

摘要

At a Press Conference in Delhi, attended by Bridgestone's top leadership in Asia Pacific and India, "ECOPIA EP150" and "ECOPIA EP850" were launched. These tires are engineered with a combination of light and strong materials for greater fuel efficiency and to reduce carbon emissions. Independent testing has demonstrated that ECOPIA EP 150 and EP850 provides 7% and 10% better fuel efficiency respectively, when compared to conventional tires. ECOPIA is a combination of the words "Ecology" and "Utopia". It is one of Bridgestone's flagship brands that represent the Company's eco-activities.