For veteran stock photographer Pete Saloutos, sports is more than just a game, it's a metaphor for life. At least that's how he and the long list of advertisers who can't get enough of Saloutos' eye-catching sports images, look at it. "Whenever I'm shooting sports, I always think about the big picture, about what the image means or how an advertiser can use it to express a concept or an idea," Saloutos said. For his impressive clientele, said to include every one of the current Fortune 500, Saloutos creates stock images that are a far cry from "the thrill of victory and the agony of defeat" of traditional sports photojournalism. What he's after—and what many of his clients crave for their corporate brochures or print advertising campaigns—are Images that suggest something decidedly more lofty and abstract than "no pain, no gain."
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