First BB Creams, then CC Creams, now DD Creams

摘要

Mintel senior analyst Vivienne Rudd explains about the evolution of the perennially popular BB creams and how the phenomenon is now giving way to a new generation of increasingly targeted products. "I think this is probably the fastest trend I have ever seen. It really took off about eight to ten years ago in South Korea and Mintel has been tracking it for the past five years," said Rudd.