Audi A1: Audi's new baby takes the fight straight to the Mini

Chas Hallett

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Audi A1: Audi's new baby takes the fight straight to the Mini

机译：奥迪A1：奥迪的新生婴儿将战斗直接带到了迷你车

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A small car no longer needs to be cheap. Today, a small car can be as much of a lifestyle statement - arguably even as aspirational - as any sports car. Witness the Mini. Now Audi wants its own slice of the premium supermini segment with the Al. If more proof were needed that buyers are willing to pay a premium for a high-end small hatchback, consider that Audi has already taken more than 2000 orders for the Al in the UK, with some specified up to a price of ￡24,000.

机译：小型汽车不再需要便宜。如今，与任何跑车一样，小型车可以说是生活方式的代表，甚至可以说是志向高远。见证迷你。现在，奥迪希望与Al一起拥有自己的高端超级迷你车市场。如果需要更多证据表明购买者愿意为高端小型掀背车支付溢价，请考虑奥迪在英国已经订购了2000多辆Al，其中一些标价最高为24,000英镑。

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《Autocar: Frist for New Cars》 |2010年第5920期|共7页
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Chas Hallett;
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正文语种 eng
中图分类汽车工程;
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机译：奥迪A1：奥迪的新生婴儿将战斗直接带到了迷你车
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Audi A1: Audi's new baby takes the fight straight to the Mini

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