Why are the designs of today being crammed, packed, and stuffed with features that only 25 of the users actually need? In a recent CNet article, Philips North America CEO Paul Zeven posed the question, "Do people need the gizmos we're selling?" It's not a question I'd expect to hear from an executive at such an electronics giant, but 'Zeven relates that a study done by his company shows that "only one in four consumers" use the full range of features available on any given product.
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