Sugar marketing faces greatest challenges since deregulation

摘要

WHEN I was approached to join this board, Alf Cristado and Ian Glasson assured me it would be pretty plain sailing. How wrong they were!Right now, we are in the midst of the most significant developments in sugar marketing since the industry was deregulated in 2006.Over the years and certainly during my time on the Board, we have worked hard to find a balance between our members' often different interests. We've sought outcomes that would benefit the whole of the industry whilst ensuring no individual member - grower or miller - is worse off. In economic parlance we've sought to grow the pie without changing how it is portioned.