WORLD LVMH-owned cosmetics brand Benefit has launched its Real Full Lips video generator on its app and website. The debut coincides with the launch of the colour brand's new They're Real! Double the Lip product, which features eight shades of the liner-lipstick combo. The digital generator is interactive and gives users the chance to create a short video featuring a moving pair of lips. Users can select one of the eight lip colours, then a lip movement.
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