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How many stars for your store? Online dealer reviews drive showroom traffic

机译:您的商店有几颗星?在线经销商评论推动展厅流量

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A year ago, Tom Wood Toyota in Indianapolis started urging customers to write online reviews of the dealership on Cars.com in addition to Google. That turned out to be a good move because the Cars.com reviews have drawn customers, while Google has twice in the past year cut customer reviews without explanation, said Diana Weaver, the dealership's Internet marketing director.
机译:一年前,印第安纳波利斯的汤姆·伍德·丰田(Tom Wood Toyota)开始敦促客户在Google之外,在Cars.com上对经销商的在线评论。经销商的互联网营销总监戴安娜·韦弗说,这是一个好举动,因为Cars.com的评论吸引了客户,而Google在过去一年中两次无缘无故地削减了客户评论。

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