Tabloid past behind, Fiat heir pushes Italian design: Innovator Lapo Elkann touts vehicle customization and flair

摘要

H' e has been portrayed as the wild child of Italy's billionaire Agnelli family: a globe-trotting jet-setter who cavorts with fashion models, drives ultrafast cars and collects tattoos. The dashing Lapo Elkann is one of Italy's most eligible bachelors and habitue of male best-dressed lists. He has flirted with scandal and nearly died of a drug overdose in 2005, a tabloid misadventure that rocked his family and the country, where the Agnellis are regarded with a mixture of awe and reverence akin to the Kennedys.