Texas store is Ford's model for Lincoln's future

摘要

Billy Vaughn's way: Pamper customers, reward employees. At 3 p.m. each day, the scent of fresh-baked cookies wafts through the hallways, offices and showroom of North Park Lincoln in San Antonio. A salesperson does the baking. "What's better than when you walk through a place and smell chocolate chip cookies?" says Billy Vaughn, 54, general manager and partner at North Park Lincoln. "It gives customers the sense that the dealership is dedicated to them."