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Oh, what a reeling feeling: Stung by losses, Toyota plans to move quickly toward a smaller and lower-priced U.S. lineup

机译:哦,真令人what然:丰田饱受亏损之苦,丰田计划迅速转向规模更小,价格更低的美国阵容

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TOKYO - With Toyota Motor Corp. reeling from North American losses, newly installed President Akio Toyoda has ordered his new top U.S. executives to skew the product lineup toward small cars, cut prices and streamline decision-making. And to move fast. These aren't normal times, he says. "The new Toyota management feels like we are setting sail during a storm," Toyoda said at his first public appearance since being confirmed as head of the company his grandfather founded. "The going will be tough for the next couple years."
机译:东京-丰田汽车公司(Toyota Motor Corp.)从北美的亏损中摆脱过来,新任总裁丰田章男(Akio Toyoda)已下令其新任美国高管人员将产品阵容转向小型车,降低价格和简化决策。并迅速行动。他说,这不是正常的时期。丰田章男首次公开露面时说:“丰田公司的新管理层感觉就像我们在暴风雨中起航一样。”自从他的祖父被确认为公司负责人以来,丰田章男首次公开露面。 “未来几年,这将是艰难的。”

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